Studio t is the first to bring the casting profession to Italy and is the first casting studio located in the heart of Rome, Italy, between Castel Sant’Angelo & Vatican city. Their specialised casting directors excell in finding the best actors, locally and internationally for Cinema, Tv and commercials.
The Casting Agency Studio-t was searching for a change in image and had approached me for a brand refresh. An overhaul of their digital brand voice was required. The brand works primarily in the cinema industry and deals mainly with producers, directors, agents and actors who are their main audience. They were in need of attracting a more international clientele and to update their image. This created the platform for the clean look contrasted with bold colours of the new brand aesthetics, font system and associated collateral.